Founding Transformations

Lance Farrell; Founder of Farrell's eXtreme Bodyshaping

Actively involved in Taekwondo since the age of 18, Founder Lance Farrell has always had a passion for fitness and living a healthy lifestyle.

In 1989, he opened Farrell’s U.S. Martial Arts in Des Moines, Iowa. His love for martial arts and his interest in body builders and their training concepts is what led to the development of the results-oriented* Farrell’s eXtreme Bodyshaping® program.

Farrell’s philosophy is simple: We want to inspire you to live your life with power and purpose.

Lance opened his first Farrell’s eXtreme Bodyshaping location in Des Moines, Iowa in 2001 with 40 members. He has since organically grown Farrell’s to 60+ locations across 10 states with over 100,000 members.

Lance is an industry-leading expert on fitness and regularly speaks on a variety of topics while continuing to grow and support the Farrell’s Franchise.